Questions to ask in an interview | Interview Tips

Have questions to ask in an interview of your own ready to ask. You aren’t simply trying to get this job – you are also interviewing.

At present digital and mobile agencies and their recruitment partners are operating in a candidate driven market – in other words there is a shortage of qualified talent for each role. It would be a mistake however to think that this means hiring managers are going to compromise when it comes to selecting the right talent for their teams at interview stage. No matter how qualified you are for the role, if you do a less than impressive interview you won’t get the job.  So here is another post (see also …….) covering useful interview tips  and specifically:
“What Questions Should I Ask at the End of the Interview?”

NEVER go in to an interview without preparing a list of questions beforehand.  Write them down – there is a good chance you will forget at least one of them if you don’t and it simply looks more professional if you have a list to refer back to at the end of the interview.  It’s not OK to “wing it” – show that you have bothered to prepare for this meeting.  Think that by not preparing you will look as if you aren’t that interested in the job?  You’re right – but even worse it looks as if you aren’t interested enough in your own career to take a proper brief on what the role is about.

When the interviewer asks “Do you have any questions?” at the end of the interview the answer needs to be yes – which means you should prepare around half a dozen questions in case some of  yours have already been answered during the course of the interview.

Example Questions  
Aim to ask questions which will give you deeper insight in to the job, the company and the particular issues facing the person who is interviewing you.

  • Is there a particular project or campaign which is proving, or is likely to prove particularly challenging and, given what you know about my background, how do you think I could help?

1st Function of this type of question: gets you more detailed information about the job and the company
2nd Function: gives you the opportunity to start building the impression in the interviewers mind that you are the right person for the job.

  • What do you personally consider to be the major benefits of working at XYZ company? What’s your best advice to someone starting out at this company?

The answer to these questions will give you an insight in to the motivations of the person interviewing you and also what will be expected of whoever joins in this position. It will give you useful clues regarding what is important to the company and to the motivations and viewpoint of the person standing between you and the job.

  • Could you describe your ideal candidate for this job? Why are these qualities important to you?

The ideal skills, experience and even personality traits were probably outlined in the job posting however Job Briefs have a habit of changing as circumstances change or even as hiring managers interview candidates and start to move things from the “must have” column to the “nice to have” – and vice versa. In some cases the original spec may not have actually been written by the hiring manager who may have their own slant on what they want a candidate to bring with them to the role and what can be learnt on the job

  • What are some of the most important goals for this team in the coming 6 months/12 months? Do you have a particular one that is top priority?

This question allows you to turn your attention to the interviewer and the team and their current focus, Of course this is your chance to flag up any goals which line up well with some of your own experiences and achievements and so let the interviewer know how you can contribute.

And finally, remember the goal of a First Interview is GET INVITED BACK FOR A 2ND INTERVIEW.

That’s it – pure and simple.  It’s unlikely you will know after a 1st interview – particularly if it’s with only 1 person – whether you feel this is the right job for you or not.  If you don’t get invited back for a 2nd, you’ll never know.  If you choose not to go back that’s up to you of course, but you don’t want the decision being made for you.

And never go in to an interview and wait to be “sold” to before you decide to do your best to impress.  There is strong evidence to suggest that interviewers (i.e. people) make their minds up about candidates (i.e. other people) sublimely or otherwise in the first few minutes of the interview and rarely change their minds during the course of the interview.

Basically, it’s set out to impress from preparation through beginning to end of interview –  make them love you and then decide later if you love them.

Go knock ‘em dead.

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Claire Griffin on LinkedIn